Founders Narrative Flywheel
Founder Spotlight Journalist Expert Interviews
Transform founder stories into powerful Business Spotlights — written, edited, SEO-optimized, and video-ready.
Start with a Free Interview Email the Editor
As part of the Spotlight on Startups publicity campaign
How It Works
- Free Founders Interview — A 10–20 minute guided session captures your story, mission, and differentiators.
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Publish & Review — We craft and publish:
- Business Spotlight article (1,500–2,500 words) to Media Site
- Custom Brand Video
- Review Video and publish to YouTube.
- Upgrade Anytime — Continue with monthly interviews, SEO articles, and videos for consistent authority building.
What You Get
- Business Spotlight Article — 1,500–2,500 words, professionally written and edited
- SEO-optimized headline & sub-headline
- Social post summary
- Custom Brand Video professionally produced from your spotlight
- Custom Review Video produced from a 5-star Google Review
- Press Kit
- Optional: Business Spotlight syndicated to Google News via Press Release
Packages & Pricing
Starter Spotlight
Introductory free publicity offer
- 1 free interview
- 1 spotlight article (1,500–2,500 words)
- Brand Video + Review Video
Price: FREE (intro offer)
Growth Builder
Topic & Target-Focused Interview with Gregg Kell
- 1 Interview
- 1 Expert Spotlight Article (1,500–2,500 words)
- ON-Page SEO optimization
- Unique Article Content emailed in Ready-to-Post Format
- Custom Brand Video or Google Review Video
Price: $500 setup + $250 per article
Authority Pro
Topic & Target-Focused Interview with Gregg Kell
- 1 Interview
- 4 Expert Spotlight Articles (1,500–2,500 words)
- ON-Page SEO optimization
- Unique Article Content emailed in Ready-to-Post Format
- 4 Custom Brand Videos
Price: $500 setup + $799/month
Elite Visibility Partner
Topic & Target-Focused Interview with Gregg Kell
- 2 Interviews
- 8 Expert Spotlight Articles (1,500–2,500 words)
- ON-Page SEO optimization
- Unique Article Content emailed in Ready-to-Post Format
- 8 Custom Brand Videos
Price: $500 setup + $997/month
Claim Your Free Interview Email the Editor
Common Questions
What is a Founder Spotlight Interview?
A Founder Spotlight Interview is a 15-minute, structured briefing designed to extract original intelligence from startup operators. The goal is to produce clear, attributable context about what the company does and who it serves, making the information easier for both humans and AI systems to trust and index.
Who is this for?
This is for B2B tech founders and CEOs who want their expertise to be more visible and easier to evaluate. It is specifically designed to reduce sales friction by providing clear answers to the questions prospects ask before they ever book a discovery call.
How long does the process take?
The live interview takes approximately 15 minutes. The result is a structured, publishable asset that serves as a durable authority signal for your brand across AI discovery engines and sales conversations.
FAQ
What’s included in the free interview?
One guided interview and a professionally written Business Spotlight article (1,500–2,500 words) published as part of the Spotlight on Startups campaign.
How long does the interview take?
Most recordings take 10–20 minutes. We handle all prep and prompts.
Do I own the content?
Yes. You receive usage rights to publish on your website, LinkedIn, and marketing channels.
Can you handle distribution?
Yes. We publish your spotlight and can advise on further distribution and syndication strategies.